Saturday, I blogged about a fresh topic and said something no one else said. Sunday Dosh Dosh paraphrased and linked me.
Getting this purely editorial link was the result of a “Mo Udall, Angelic Link-Baiting Post”. What the heck is that? How can you use it to get links? Let me tell you!
“Mo Udall Angelic Link-Baiting Post” can be used when three things happen:
- You discover a fresh topic to blog about. In case in question, ReviewMe Advertorials had just been introduced.
- The topic is one bloggers are sure to comment on. Paid-to-post alwayselicit discussion.
- Few A-listers have said anything yet. I checked at Technorati: only two or three bloggers had posted about this yet. (If there are more than 5 post by A-listers, you missed the window to write the link-bait post.)
When you discover something like this, you have approximately 24 hours to post.
So, quickly: do a Technorati search on the topic. Read the top 3 most authoritative posts. Do not comment at their blogs. Just don’t!
Write your blog post. Comment on the earlier bloggers’ points of view. Link them. They will like you for it; they may read your post. Plus you’ll leave trackbacks on articles which means others who read the A-listers post may find your article.
Now, before posting, stop and ask yourself: “Did the earlier bloggers overlook something? Anything?” Keep thinking until you come up a fresh insight.
Mention your new insight at your blog. Proof-read and click publish.
What happens next? You will probably get a link from an A-list blogger who posts in the next few days. If the topic turns out to be very controversial, you will get more.
Are you certain to get a link? No, but it’s likely because you are the only person who posted the fresh insight about a blog-worthy topic. You are especially likely to get the link if you did not leave your fresh insight in any A-list blogger’s comments.
You want people to know and remember that it was your fresh insight.
Why do I call this the “Mo Udall Angelic Link-Baiting Post”?
It’s “Angelic” because it’s totally fair. You saw a topic; you expressed your opinion.
Mo Udall, a former presidential candidate, is involved because he once observed, “Everything has been said but not everyone has said it.”
It is human nature to want to comment on hot topics. If you can say something on a topic everyone is going to blog about, and you post beforeevery one else posts, the later bloggers will comment on your post and link you!
